andi@henke-pr.com
Andi Henke is a New York–based luxury beauty consultant with 12 years of cross-functional experience spanning traditional public relations, influencer strategy, retail marketing, and consumer engagement. She believes the most compelling brands embrace a modern, multidimensional approach to marketing, and her bespoke methodology is designed to surface and amplify the most interesting facets of each brand’s story.
Andi’s career includes work with founder-led businesses, private-equity–backed companies, and many of the world’s leading beauty conglomerates, including L’Oréal, Estée Lauder Companies, and Unilever Prestige. She brings a refined, insight-driven perspective to every partnership, helping brands build credibility, cultural relevance, and lasting consumer connection.
ANDI HENKE
Public Relations & Marketing
Traditional Public Relations
Content Creator Relations & Campaign Management
ShopMy & Affiliate Management
Retail Marketing
Consumer Engagement & OOH Activations
Expert Spokesperson & Celebrity Partnerships
VIP & Celebrity Product Seeding
Corporate Social Responsibility
Events
SERVICES
Current Clients
Frederic Malle
Kilian Paris
Jo Malone London
Aramis
No Makeup Makeup
Previous Work
Kiehl’s (L’Oreal)
LINES by Dr. Marnie Nussbaum
Murad (Unilever)
Sunday Riley
Chantecaille
Cos Bar
ELLE Decor & Marie Claire